Stand Out & Be Counted

18 06 2009

We estimate that only one in 120 Twitter users have a circular picture to represent themselves. The other 119 are squares. Can you find the circular logo on this followers list:


twitterusers1


Effective marketing begins with being noticed.





Twitter is Going Green for Iran

17 06 2009

greencircle4Twitter seems to be the main line of communication for getting news out of Iran. The powers that be have cut off or severly curtailed most media sources, but Twitter seems to be beyond their control. In response, millions of Twitter users around the world are changing their avatars to green in support. If you go on line and use the #green4iran, #gogreen and/or #iranelection, a sea of green will appear.

If you are on Twitter and would like to create a green avatar for yourself, there is an easy way to do it. Go to picnik.com. Just upload your picture, hit “create,” then hit “effects,” then hit “night vision” and you’re done. Then save it back on your own computer and you’re ready to upload to Twitter.





And the Winner Is . . .

16 06 2009

Fortune Magazine (5.5.2008) published this circular bracket elimination of these known logos:

logo_brackets-450

It just goes to show, the power of circles is hard to beat.





Coffee Stained Bucks

15 06 2009

mjoe-bucks2I have to admit two of my favorite commerical uses of circles are Morning Joe’s coffee stain and Starbuck’s logo. Now they have joined forces. It is like a marriage made in heaven, but will it last?

When it comes to money, big bucks speaks volumes.

Some people love it, some hate it. Only time will tell.

What are your thoughts?





Imagine There’s No Circles . . .

6 06 2009

. . . Above Us Only Squares.

lennon-yes

…….lennon-no

With all due apologies to John Lennon, imagine what your childhood would be like without circles:

antiquehula1No hula hoops

cartoonbettyor Betty Boops.

……………………………………………..


candyoreoNo cookies or

candylollipopredoor candy.

……………………………………………..


ballbaseballNo baseball

ballbasketballor basketball.

.

.

.

.

.


……………………………………………..


antiqueyoyoNo yo-yo’s


antiquemarblesor games of marbles…
randysdonuts1aor even donut holes.

……………………………………………..


adpepsicapNo soda pop
pennyor pennies for your thoughts.

……………………………………………..

cartooncharlieNo Charlie Brown

coneyisland1or merry-go-rounds.

……………………………………………..


toysecretdecoderring1No secret decoder rings
ghostbustersor ghostly things.

……………………………………………..


foodcherrypieOr cherry pie with
foodpickles pickle chips.
adspeedy2Or Speedy Seltzer when you get sick.

……………………………………………..


micmouseNo Mickey Mouse
antiquebikeor bicylcles,
xmasantaor jolly guys who go “Ho, Ho, Ho!”

……………………………………………..


comicsarchie1No carrot tops
toyslinkor things that flop.

……………………………………………..


ys-holesNo Sea of Holes
candylolly1or Tootsie Rolls.

.

.

.

.

.

.

……………………………………………..


cartoonpopey1No Sailor Man
erectorsetferriswheelor toys that can.

……………………………………………..

cartoonpig1There is so much more, that wouldn’t be there, if you lived in a world of nothing but squares. So look around at all you would miss, if you didn’t have circles that looked like this.
Th-th-that’s all folks!





A Clue to Building the Perfect Circle

1 06 2009

There is no such thing as a perfect, perfect circle, or is there? Keep your eyes on the following patterns and see if you can find a hidden clue.

pi-200-loop

pi50stop

pi50loop

pi50stop

pi-200-stop

pi-200-loop





Circles Are the Mother of All Inventions

24 05 2009

When I tell people that circles are the mother of all inventions, the first thing they ask is, “circles are inventions?”

Yes, a circle isn’t something that exists in nature. It isn’t something that people discovered like gold or the new lands of America. It is a mental construct, a symbolic representation that was invented much the same as language and the alphabet.

eclipse1-100There is no way to be certain, but anthropologists generally agree that the circle was created long before recorded history. It is quite likely that it was drawn by a stick in the sand. With the sun being a constant in early man’s existence and the source of all life, it is quite likely that the first circle represented the sun.

Through the years man’s understanding of the circle has evolved substantially with Euclidean geometry being its crowning point of technological understanding. (Having said that, I assure you this blog is not going to be about mathematics or boring scientific equations.)

What we will say that is without the rudimentary understanding of circles, the world would not be anything like it is today. Without circles, there would be no wheel, which is man’s crowning achievement dating back to the Neolithic Age (circa 9500 BC).

The three other great achievements are the ability to make fire, the agriculture of crops, and the domestication of animals. While the circle didn’t have any direct bearing on these advancements, the understanding of circles certainly contributed to their proliferation and expansion.

patent-steamengine1-100Besides the wheel, pulleys, gears, ball bearings and a thousand other items we take for granted wouldn’t exist. And of course we would never have the pleasure of driving a car, riding a Ferris wheel, or watching the moon landing on our television set.

If you look through any old patent claim, you will most likely find the repeated use of circles, spheres, curves, arches, etc. They are an intrical component in the invention of almost everything that we see around us.

I had a microbiologist challenge me that his field didn’t have much use for circles. Not knowing anything about microbiology, I asked him what was the shape of the lens in his microscope.

The circle is the most primitive and rudimentary of all human inventions, and at the same time, the most dynamic. It is the cornerstone in the foundation of science and technology. It is the basic tool of all engineers and designers. It is used by the greatest artists and architects in the history of mankind.

asu2-100And it doesn’t exist except in our mental construct. It is a symbol, not a thing. We talk about it in every language on earth. It is written about in millions of textbooks and all over the Internet, and yet we cannot put it in a wheel barrel. It doesn’t exist in a three dimensional world or even a two dimensional world. It is merely a representation.

Immanuel Kant’s famous phrase “ding an sich” applies to the circle. A circle is not a “thing-in-itself.” It is a semantic fabrication that exists only in our imagination. As Alfred Korzybski, the father of General Semantics, would say, it is “the map, not the territory.”

But here we are getting off on a philosophical tangent that might be subject to a future blog entry. For now let’s just say that circles are everything and they are nothing. They don’t exist in reality and yet they are the basis of all that mankind has brought into existence. That is why I think the circle is so fantastic and why I hope you will follow along with me on this blog.

Boz

fwheel1-100








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